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Better Vitamins
Built Smarter

Better Vitamins
Built Smarter

Hi, we're First Day!

(Mission Statement placeholder copy below)
We're about fresh starts and wise choices. Vitamins re-designed with your child's health in mind with ingredients you can actually pronounce.


Organic Fruits and Veggies
Ingredients you can understand without needing to pull out a dictionary. In every gummy is a special blend of 27 organic fruits and veggies to make sure your kids are getting what they need.

Meet Your Ingredients (link to ingredients)

Science You Can Depend Upon
We know vitamins are complicated. So many different letters and numbers, it's hard to know what's what. We brought together a team of experts to make sure the latest in nutritional science is in each bite. We're doing the hard work so you don't have to.

Learn more (link to science)

Straight to Your Door
You're busy so we want to help take one item off your never-ending to do list. That's why we ship straight to your door for free. We have a simple solution for every family—small or large!


Hear What Other Families Are Saying!

Your health is our #1 priority!

Our Family Committed to Yours

Science Microscope

Our Mentors & Mission

They are leading doctors, scientists, and researchers. More importantly, they're also parents. Our mentors help guide First Day's mission to build a better future for families everywhere and advise on the latest in proactive health and nutrition.

Dr. Edward Giovannucci Mentor

Dr. Ed Giovannucci, MD, MPH, ScD
Harvard University


Dr. Giovannucci researches the intricacies of nutrition and lifestyle. His son and daughter eat a healthy diet but still love chocolate.

Dr. Lei Chen Mentor

Dr. Lei Chen, MD, MHS
Yale University


Dr. Chen is a professor and a practicing pediatrician in emergency medicine. When he isn’t traveling the world to improve children’s healthcare, he builds kayaks for his twin sons.

Meet Our Friends That Your Kids Will Love

Elly the Elephant
She loves frolicking in the jungle and playing with butterflies. Fun fact is that elephants can understand different human languages!

Timmy the Tortoise
He loves taking his sweet time crawling around the desert and finding his favorite plants to munch on. Fun fact is that tortoises can spend much of their lives underground!

Let's Be Friends @FirstDayLife

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

© 2018 First Day Inc. All Rights Reserved | Terms of Service | Privacy Policy

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These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

© 2018 First Day Inc. All Rights Reserved. | Terms of Service | Privacy Policy

Shop

How We're Made

About Us

Get $10

Ingredients

Certification

FAQ

Contact Us

Thanks!
This field is required

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

© 2018 First Day Inc. All Rights Reserved. | Terms of Service | Privacy Policy